MF DOOM Streams Exploded by 870% Following News of His Death
Published Jan 14, 2021On New Year's Eve, news emerged that rap legend MF DOOM had passed away in October. The news quite naturally sparked a mass celebration of the life and work of the artist born Daniel Dumile, and that love was reflected in streaming data.
As Billboard reports, DOOM's various projects piled up over 25 million on-demand streams between December 31 and January 5. In the week prior, his music had pulled in 2.6 million streams, making it an increase of approximately 870 percent in that time frame.
Further, approximately 5,000 MF DOOM songs had been purchased for download the week after his death announcement, which was a 2,879 percent increase from the sales in the days prior.
One of the most popular projects to spike in attention was Madvillainy, DOOM's collaborative album with Madlib. Fortunately, the album may soon get its long-awaited sequel as DOOM reportedly finished 11 songs from it prior to his death.
Read Exclaim!'s 2004 interview with MF DOOM.